Definition
A concrete functionality of a product: something the product does and enables one or more capabilities.
| Product | Feature
The technical aspects of the product | Capability
The new abilities your features unlock for your customers | Benefit
The state change driven by your capabilities | 
| Loom | Video & Screen Recording | Record quick demonstration videos to share with your team | Cut down meetings by 29% | 
| Calendly | Shareable Calendar Link | Let others book time on your calendar | Eliminate back & forth coordination | 
| Slack | Public Channels | Give each of your teams a place to talk with each other | Break down silos | 
| Fathom | Automatic Meeting Transcription | Get a written record of all of your calls | Never worry about forgetting something important | 
| Notion | Linked Databases | Connect docs, tables, to-dos all in one platform | Make your team more efficient |