A Go-to-Market Second Brain
For B2B founders and executives
Curated knowledge and ready-to-use assets for entrepreneurship, sales, and marketing.
Themes
Last updated
Must-have Company and Sales Performance Dashboards
Must-have Company and Sales Performance Dashboards
✍🏼Practice
How to leverage your body language in video calls
How to leverage your body language in video calls
✍🏼Practice
Being an effective remote leader
Being an effective remote leader
💭Insight
Situational Leadership cheatsheet
Situational Leadership cheatsheet
✍🏼Practice
The most common sales methodologies: BANT, MEDDIC, and SPICED
The most common sales methodologies: BANT, MEDDIC, and SPICED
✍🏼Practice
When to Grow: Product-Market Fit, Go-to-Market Fit
When to Grow: Product-Market Fit, Go-to-Market Fit
💭Insight
The most important buying roles
The most important buying roles
💭Insight
Best practices for CRM adoption
Best practices for CRM adoption
✍🏼Practice
Pipeline Progression Report Template for Sales Teams
Pipeline Progression Report Template for Sales Teams
✍🏼Practice
Forecast Progression Report Template for Sales Teams
Forecast Progression Report Template for Sales Teams
✍🏼Practice
Sales pipeline stages and qualification criteria
Sales pipeline stages and qualification criteria
✍🏼Practice
How to Run a Successful Pipeline Review Meeting
How to Run a Successful Pipeline Review Meeting
💭Insight
A post-purchase customer satisfaction survey
A post-purchase customer satisfaction survey
✍🏼Practice
Tips for cold email deliverability
Tips for cold email deliverability
✍🏼Practice
Structuring your Go-to-Market: a practical framework for product and market analysis
Structuring your Go-to-Market: a practical framework for product and market analysis
✍🏼Practice
Marketing a multi-industry/multi-persona product
Marketing a multi-industry/multi-persona product
💭Insight
A positioning review exercise
A positioning review exercise
✍🏼Practice
Positioning: enabling fast growth
Positioning: enabling fast growth
💭Insight
Sales and Marketing budget template & checklist
Sales and Marketing budget template & checklist
✍🏼Practice
Getting things done: my practical system for emails and tasks
Getting things done: my practical system for emails and tasks
✍🏼Practice
Negotiation cheat sheet
Negotiation cheat sheet
✍🏼Practice
Learning and mastering a subject
Learning and mastering a subject
💭Insight
Go-to-Market Glossary
Go-to-Market Glossary
✍🏼Practice
The library consolidates learnings from my own professional experience and ideas, as well as from the best third-party content I came across. Some are quick notes, some others are more refined articles.
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